OLAY RIN TIN TIN

To celebrate the launch of Olay Regenerist’s 100%  recyclable packaging and aluminum tins,
we created a series of 5 stop motion animations for their social feeds.

Each GIF was created with zero waste, using all recyclable materials that were gathered, cleaned,
and altered in the course of a week (thank you, friends and neighbors!).
After the project, everything went right back into the recycling bin! 

Agency: Vayner Media
Client: Olay Regenerist
Creative Direction: Britt Diamond
Art Direction: Jessica Killian
Photography: Aaron Cameron Muntz
Design, Prob Fabrication, Styling, Retouching: Nicole Licht & Melissa Deckert (Party of One Studio)