Heater IV

Album artwork for Hunter Ferguson (aka Heater IV). Hunter’s music mixes rap and funk with high-energy delivery, centered around messages of positivity, renewal, and gratitude. Drawing from his exuberant personality and infectious optimism, we developed four images to convey the message of the songs while reflecting an overarching concept to ‘stop and smell the flowers’.

Each image was designed to enhance Hunter’s stylish vibe. Faux natural elements were used to play up his DIY/thrift aesthetic. Additionally, important cultural elements were included such as Hunter’s Rice High School basketball jersey, representing his Harlem community.

Design, Sets, Photography: Nicole Licht & Melissa Deckert (Party of One Studio)