Columbia GSAPP Fall 2021

Branding for Columbia GSAPP’s Fall 2021 lecture and event series—including poster designs,
social templates, animations, event title slides and Zoom virtual backgrounds.

To keep students engaged throughout the year, we developed a series of graphic, tactile
animations to bring movement, texture, and playful change to each month’s assets. Animations were
deconstructed for each medium and continually evolved throughout the design process.

Client: Columbia GSAPP,
Lyla Catellier
Art Direction, Design, Animation: Nicole Licht & Melissa Deckert (Party of One Studio)